Hello everyone, hope you're all doing well.
In most of my previous posts I've talked about starting your online business, the needed mindset, some essentials and some valuable facts that I've learned on my personal journey. Today I would like to talk about scaling your business.
Scaling a business means setting the stage to enable and support growth in your business.
Now how do you actually do it? Well, there are a lot of ways actually, but the ones you should focus on in my opinion are: making quality offers, building your e-mail list and creating valuable content.
Yes, it is actually that simple. But don't misunderstand simple for easy. Doing those three things I've mentioned and doing them right is not at all easy. It requires work, dedication and real effort.
Take creating content for example. Sure, you can post a lame ass picture on Instagram and write in a caption 'hey, buy my product' but let's be real here, that is not how you will actually get customers.
To get customers, people need to trust you first. I'm sure you yourself wouldn't want to buy something, especially something expensive from the person you don't know and you don't trust. So how can you expect for other people to buy your product from you if they have no idea who you are?
You can't.
That is why creating valuable content is crucial if you want to grow your business.
When you create good content, you give people value, you're giving them something for free. You're giving people some knowledge for free. You're giving people a chance to get to know you, to see what you're all about and decide if you are worth their trust or not. So it is very important to put in the work and effort into your content because that's the way you're showing people that you're trustworthy.
Moving on to building your e-mail list. Another powerful tool in scaling your business. Why? Well simply because you're able to reach a very large number of people at the same time. The number depending on the size of your e-mail list of course. So the bigger your e-mail list, the bigger number of people you can reach.
Aside from creating valuable content on social media platforms or whatever, you can also give value (it's actually preferable) in your e-mails. And the best thing about it is... it's all automated.
You can work for a few days or weeks straight, depening on how much e-mails you would like to write, create a sequence of e-mails and automate them. Which means they will literally send themselves and once you've created them, you don't have to think about them anymore. They are working for you while you sleep or do anything else.
And the last but not least, there is creating the offer itself.
Creating your own offer is probably the hardest part of doing business. But let's say you have that great idea and you need to make it into an offer. Make sure the offer is irresistible. Make sure it's not overpriced, that your product is actually worth something and you're not scaming poor people out there. Make sure you give something for free before you dive into selling the main product or service.
That is what makes an offer irresistible: quality, resonable price, something free first so that people can see what it's all about.
And of course, if you don't have your own offer, that's okay because you can always do affiliate marketing.
Now I've stumbled upon this thing called ''secret email system'' the other day, I don't know if you've heard of it but if you haven't, it talks about how to build a 7-figure online business by using only ethical email marketing to drive revenue.
You can learn how exactly to build a business machine that works for you even when you're not doing anything. Pretty convenient, don't you think?
Anyway, I'll drop the link right below so you can check it out for yourself.
https://warriorplus.com/o2/a/ssvdl/0
I hope this will help a lot of you out there and stay safe people!
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